News Summary
Honma Golf is marking its 65th anniversary with the launch of the BERES LADY GO set, designed for beginner female golfers. Founded in 1959, Honma has moved to Carlsbad, California, joining a thriving golf equipment hub. The new collection combines performance and style, crafted in Sakata, Japan. Despite challenges in the industry, Honma remains committed to quality and innovation. The upcoming Sakura Dance 2 set is also set to debut in 2025, promising elegance and top-tier performance for serious golfers.
Golf Lovers Rejoice: Honma Golf Celebrates 65 Years with New Gear!
Exciting news for golf enthusiasts everywhere! Honma Golf, a name synonymous with luxurious and meticulously designed golf clubs, is celebrating a significant milestone—its 65th anniversary. Founded in 1959 in Japan, this beloved brand has garnered a strong following, particularly in Asia, and is now making waves right here in the U.S.
As part of its anniversary festivities, Honma Golf has unveiled the stunning BERES LADY GO set, a 12-piece collection designed specifically for beginner female golfers. This special set is all about blending performance with style, aiming to enhance golf skills while ensuring that players look fabulous on the course.
The Inside Scoop on Honma Golf’s Journey to California
If you didn’t know, Honma Golf made a big move to Carlsbad, California, in 2019, leaving behind its previous locations in Torrance and Cyprus. Carlsbad is known as the “golf equipment capital of the world,” housing major brands such as Titleist, TaylorMade, and Callaway. It’s no wonder Honma Golf decided to plant its flag in this bustling hub that boasts at least 116 firms in the sports innovation and design sector.
The influence of these companies is tremendous—Callaway and TaylorMade generate a whopping $5 billion annually, making a significant economic impact on both the local area and the golf industry at large. However, it has not been all smooth sailing; from 2018 to 2020, employment in the golf sector took a hit, declining by 16.3%, despite a spike in golf participation.
Challenges in the Industry
While interest in the sport has risen, the golf industry faces challenges like high operational costs and the ongoing difficulty in finding skilled talent, especially in the wake of the pandemic. This tough landscape calls for companies like Honma to innovate and adapt without sacrificing the quality and craftsmanship they are known for.
Introducing the BERES LADY GO Set
Back to the gear! The new BERES LADY GO set includes everything a beginner golfer could dream of: a driver, fairway woods, utility clubs, irons, a chipper, putter, and an array of stylish accessories—all crafted with a unique touch for women. Each element is made and assembled in Sakata, Japan, ensuring top-notch quality that reflects Japanese craftsmanship.
This set isn’t just about looks; it’s engineered to help players improve their game. With an MSRP of $3,000, the BERES LADY GO set is priced for those who appreciate luxury in their golfing equipment.
What’s Next? The Sakura Dance 2
But wait, there’s more! Mark your calendars for September 2025, as Honma Golf is set to unveil the Sakura Dance 2 ladies package set. This stunning piece will feature cherry blossom designs and advanced performance features. It promises to include a driver, fairway woods, an utility club, irons, a putter, headcovers, and an array of complementary accessories.
Like its predecessor, the Sakura Dance 2 is designed to provide higher trajectories, enhanced forgiveness, and improved swing speeds, all while showcasing the exquisite craftsmanship that Honma is famous for. With an MSRP of $8,000, this set is aimed at serious golfers who seek not only elegance but also performance.
Honma Golf’s Commitment
What sets Honma apart is its commitment to being a complete in-house design and manufacturing entity. Every product is a testament to quality and performance, ensuring that golfers can enjoy top-tier gear. As the golf community welcomes these new additions, it’s clear that Honma Golf continues to thrive and innovate while celebrating its rich heritage.
So, whether you’re an experienced golfer or just starting out, Honma Golf has some enchanting new offerings that might just make your heart race!
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Additional Resources
- Honma Golf Debuts 65th Anniversary Beres Lady Go Club Set
- Carlsbad California Golf Companies
- Honma Golf Sakura Dance 2
- Honma Golf Launches Tour World 767 Collection
- Carlsbad Golf Companies History
- Wikipedia: Golf
- Google Search: Honma Golf
- Google Scholar: Honma Golf
- Encyclopedia Britannica: Golf
- Google News: Golf Industry
